Do you find that a lot of your customers are in the over sixty age bracket?
You may then want to forget about traditional marketing methods such as the television or radio and choose a product that the recipient will have in front of them day in day out.
Promotional stress balls are available in hundreds of shapes and could be the answer to your marketing needs.
Stress toy shapes can be made in any vibrant colour and offer relatively large print areas so that your message is clear and will stand out.
A round standard stress toy for instance is 70mm in diameter and has a print area of 35 – 40mm in diameter so your message will really stand out.
Spherical stress relievers can be supplied in any colour to make them as vibrant and colourful as you choose. They can even be supplied in a mixture of colours to add that extra vibrancy to any marketing campaign.
Of course older people can be targeted particularly well with pharmaceutrical shaped stress ball products. Stress relievers are available as capsules where one side of the capsule can be white and then the other side any colour at all. The colour could be your own corporate colour or any choice of colours to make these promotional products really stand out. Tablet stress reliever shapes are also popular so that your brand can be marketed really effectively with a large clearly visible print area.
Stress toys in the shape of medicine bottles and pill bottles are also very effective for use by pharmaceutical companies. The bottles can be made in your own colours and again offer large print areas on which your message will be clearly visible.
If the idea of your campaign targeting elderly people is to raise awareness of a certain medical issues then stress reliever shapes can be a very effective marketing tool.
The flu bug shape are a fantastic promotional tool to remind older people of the importance of the flu vaccine.
It should also be pointed out that stress squeezies are ideal for keeping the hand muscles functioning. Many people claim that squeezing a stress reliever also helps reduce the pain of arthritis.
So what are you waiting for? Ask for a few samples and get your next successful promotional campaign under way.
By Dan Toombs





